David Biernbaum’s CPG blog provides practical tips for success from a retail strategist with nearly 40 years of CPG experience.
Don’t miss my guest appearance with Mark Young on the CPG Insiders podcast where we talk about what you should know before meeting with a retail buyer. Click here for the link.
Kroger recently announced a shift to 90-day payment terms, effective August 1, and many manufacturers are unhappy. What does this mean for you? Here’s my advice: Target began making the same “request” one year ago. Here is the issue: once the supplier caves-in to Target, or Kroger, then it’s only a matter of time until […]
From the supply side of the equation, I’m hoping that Amazon will create a buying atmosphere more user-friendly to consumer brands so that Whole Foods will look at new items, and new innovations, on a chain-headquarters basis. I think that Whole Foods misses out on many new opportunities due to the current store-by-store buying mentality. […]